House of Creatives

consultancy.

WITH @CARMELANYC & @INESAINZC
We’re based in Madrid but Work Worldwide
! Welcome to House of Creatives with CARMELA & INES ! ,
At House of Creatives, we believe that the right mindset, tools, and strategies are key to achieving your objectives and taking your brand to new heights. That's why we're here to equip you with everything you need to achieve success.

So come on in to your creative casa!

House of Creatives is a creative consultancy service that offers customized solutions to established brands and individuals seeking guidance. We are dedicated to providing expert advice and support to our clients through a range of services, detailed below. Whether you require ongoing support or a one-off consultation, our team is committed to helping you achieve your goals.

Regardless of your level of experience in the creative industry, this is the space for you. Our personalized sessions are designed to provide you with tailored advice in the creative field.

Partnering with
local and international clients.'
WHO WE ARE

We are INÉS & CARMELÁ, and we will be your mentors to echar PA’LANTE. Here is a bit of our story that we want to share with you:

Carmelá Osorio Lugo is a Venezuelan Creative Director, designer, and sustainable activist who studied fashion design and marketing at Savannah College of Art and Design. *1st Hispanic to win the prestigious CFDA Scholarship Award. While in school, she worked with industry leaders such as André Leon Talley, and Ralph Lauren. At 23 she had the chance to work in Calvin Klein under Raf Simons, and at 25 in 2019 she helped start Attire The Studio, a sustainable brand that was featured in Forbes. Carmelá aims to become the future of sustainable fashion.

Inés Sainz is a Spanish Art Director and fashion designer who studied fashion design at the London College of Fashion (UAL). After working in the industry for 5 years and helping build Attire The Studio by supporting Carmelá in both design and production, Inés produced some of the best editorials for the brand, and has worked on producing all the latest visuals for our clients such as Maygel Coronel. Currently, as a co-founder of Creatives in Craft, she oversees the team’s & clients’ aesthetical procedures, from ideation to the polishing of the final artistic direction,  across all communication platforms.

YOU HAVE SEEN US IN

YOU HAVE SEEN US IN
WHAT WE DO
(01)
Brand Development
& Brand Elements
We can elevate your brand’s visual identity, creating a distinctive brand image with graphics that capture the essence of your brand.
  • Branding & Identity Guidance
  • Brandbook Guidance
  • Brand vision strategy
  • Graphics/Visual Strategy
  • Web Design Analysis
  • BrandBook Guidance
  • Packaging Design
(01)
Brand Development
& Brand Elements
We can elevate your brand’s visual identity, creating a distinctive brand image with graphics that capture the essence of your brand.
  • Branding & Identity Guidance
  • Brand Vision Strategy
  • Graphics/Visual Strategy
  • Web Design Analysis
  • Brandbook Guidance
  • Packaging Design
(02)
Merchandising analysis

We will effectively analyze market trends, understand customer preferences, and develop a well-planned and successful merchandising strategy.

  • Past collections analysis
  • Consumer Analysis
  • Merchandising strategy
  • Visual Analysis
  • Pricing Analysis
  • Market Analysis
(02)
Merchandising Analysis

We will effectively analyze market trends, understand customer preferences, and develop a well-planned and successful merchandising strategy.

  • Past Collections Analysis
  • Consumer Analysis
  • Merchandising Strategy
  • Visual Analysis

  • Pricing Analysis

  • Market Analysis

(03)
Public Relationships & Partnerships
We can help amplify your brand’s reach by connecting you with our network of trusted agencies and PR partners.
  • PR Strategy
  • Partnerships & Collaborations
  • Media Strategy
  • Influencer  relationships
  • Celebrity Styling
  • Events & Activations
(03)
Public Relationships & Partnerships
We can help amplify your brand’s reach by connecting you with our network of trusted agencies and PR partners.
  • PR Strategy
  • Partnership and Collaborations
  • Media Strategy
  • Influencer Relationship
  • Celebrity Styling
  • Events and Activations
(04)
Creative Design Development

We provide expert guidance on developing your brand’s creative vision and turning it into a reality

  • Concept Development
  • Inspiration Research
  • Color Palette Moodboard
  • Fabric/Trims Research Guidance
  • Design Guidance
  • Product Development Guidance
  • Style Guides
(04)
Creative Design Development

We provide expert guidance on developing your brand’s creative vision and turning it into a reality.

  • Concept Development
  • Inspiration Research
  • Color Palette Moodboard
  • Fabric/Trims Research Guidance
  • Design Guidance
  • Product Development Guidance
  • Style Guides
(05)
Visual Aficionado
Our services can help you create a strong brand identity and visual presence that stands out from the competition through innovative and visually compelling marketing strategies.
  • Creative/Art Direction
  • Social Media Visual Guidance
  • Website Design Guidance
  • Photoshoot Art Direction
(05)
Visual Aficionado
Our services can help you create a strong brand identity and visual presence that stands out from the competition through innovative and visually compelling marketing strategies.
  • Creative/Art Direction
  • Social Media Visual Guidance
  • Website Design Guidance
  • Photoshoot Art Direction
(06)
(06)
Production
Through our network of trusted production partners, we can connect you with the right resources to streamline your production process.
  • Manufacturing Guidance
  • Logistics
  • Manufacturer Research
  • Fabric Sourcing Guidance
  • Quality Control Guidance
(06)
(06)
Production
Through our network of trusted production partners, we can connect you with the right resources to streamline your production process.
  • Manufacturing Guidance
  • Logistics
  • Manufacturer Research
  • Fabric Sourcing Guidance
  • Quality Control Guidance
HOW WE WORK

Join Carmela and Ines for exclusive 101 Zoom sessions. ]

We offer tailored advice, customized guidance, and innovative solutions to enhance your knowledge of the creative industry, empower your growth, and take your project to the next level. 


For more information please click above.

[ In House ]

Our clients

[ In House ]

Previous Work
Clients

[ In House ]

Previous ®
Clients ®